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As Seen In

Pink Palm Puff in the Press

Discover where Pink Palm Puff has been featured. From leading lifestyle publications to influential media outlets, our brand has earned recognition for innovation, quality and the signature PPP lifestyle. Explore the press coverage that celebrates our commitment to sustainable luxury and creative design.

Matching heather grey sweat set with Pink Palm Puff shell pattern border. Walking toward the beach, shot from behind. Overcast soft light, cool tones, wet sand reflection, muted ocean horizon. Aesthetic beach editorial, film grain.

As featured in The Wall Street Journal

09.02.2026

Preppy Style Is Booming. What Does It Look Like Now?

Charting the new variations of a bountiful-and bankable-American style

Lily Balaisis started her business, Pink Palm Puff, with a hoodie in 2023. Known for sweatsuits featuring seashells, palm trees and embroidered phrases like “everything comes in waves,” Pink Palm Puff, thanks to its teenage fans, has since become representative of another P-word: preppy.

- The Wall Street Journal

Featured In Leading Publications

"Preppy Style Is Booming. What Does It Look Like Now?"
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"How a digital-native hoodie label turns online momentum into real-world lines."
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"Pink Palm Puff's Hoodies Are the New Teen Status Symbol"
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"Viral on TikTok, coveted in real life; How Pink Palm Puff has built Gen Z’s must-have loungewear empire, and why it’s way more than just clothing."
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"Pink Palm Puff Wins a 2024 Global Recognition Award"
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"How fast-growing Pink Palm Puff aims to expand beyond its core teen demographic"
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"If you looked in my closet, there were hundreds of hoodies; I would say I would call myself a hoodie fanatic, honestly." - Lily Balaisis, Founder

Business & News Outlet
Business Insider

"Pink Palm Puff has successfully built a brand that appeals to conscious consumers without compromising on style or quality. That's the future of retail, and they're leading the way."

Fashion Blog
Dreamship

Collaborations

Pink Palm Puff meets Pottery Barn Teen. Our signature palm prints, classic colorways, and coastal-preppy soul - now living in your bedroom. Shop the collection exclusively at pbteen.com.
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In collaboration with Disney, we created your dream hoodie, inspired by the magic of Under the Sea, for everyday adventures. Something to live in, love forever, and hold onto like a keepsake from another world.
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Nasdaq Press Release

"The Exclusive Collection Brings Pink Palm Puff’s Coastal-Preppy Style to Bedding, Décor, Backpacks and Beach Essentials Designed for Teen Spaces"

A new home collection has landed

"Together, we translated the brand's signature colors, coastal motifs and playful spirit into a collection that feels fresh, expressive, and full of personality. The result is a dreamy, surf-inspired assortment that gives teens new ways to bring their individual style into every corner of their space.”

PB Teen Launches New Collaboration with Pink Palm Puff

"Partnering with Pottery Barn Teen felt like a natural extension of that vision. We've taken the beachy, optimistic spirit that our community loves to create an extension of the Pink Palm Puff lifestyle."

New Disney Pink Palm Puff The Little Mermaid Collection

The "Pink Palm Puff Disney" collection is an official collaboration featuring The Little Mermaid. The fan-favorite item is the "Under the Sea" Relaxed Hoodie.

Press Inquiries & Media Contact

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